Have an independent streak? If you’re an American, chances are you do.
The U.S. consistently leads developed countries around the world in
the rate of entrepreneurship, and 25 million people were in the process
of starting or running a new business in 2013, according to the latest Global Entrepreneurship Monitor
survey. Every day, there are hundreds of people looking to hang out
their own shingles, and there are even more who would like to.
If you are one of the many itching to dip your toe into entrepreneurship, the biggest question is likely: Where do I start?
Sageworks,
a financial information company, has identified a few industries that
entrepreneurs may want to consider when thinking about potential business
ideas. Looking at private-company financial statements ended in the
last 12 months, Sageworks isolated the fastest growing service
industries in the United States. Each of these industries has
experienced stable net profit margins in recent years and all but one
showed profitability in the last 12 months that was above the average
for all privately held companies, based on Sageworks’ financial statement analysis.
For various reasons, each of these service industries might be worth
exploring as starting points for business ideas, said Sageworks analyst
Kevin Abbas. Many jobs in these industries require specific skill sets,
educational degrees or licenses before you can open up shop, making some
industries better options for some people, he noted. On the other hand,
the availability of information on the Internet and through various
educational outlets means there’s more access to knowledge and training
to help you learn enough to explore opportunities.
“Another interesting way to use the data to explore new business
ideas is to identify some of the pain points or unmet needs for these
industries that are growing and determine where you could provide
support to them in some capacity, even if you are not directly in that
industry,” he said. For example, if you want to start a marketing
business, you could tailor your offerings to appeal to one of the
growing industries.
Computer services (NAICS 5415) is frequently on Sageworks’ list of fastest-growing industries, and it is growing at an annual rate of about 15 percent,
based on financial statements ended in the last 12 months. “As
companies become more technologically advanced, data integrity and
protection become a huge priority. This creates a high demand for
computer services companies to ensure the proper protocols are in place
and to protect against lost data or security breaches,” Abbas said.
The need for architectural services (NAICS 5413), seems to go hand-in-hand with improved construction trends and the better economy in general, he said. This industry has experienced nearly 14 percent growth recently.
Employment firms (NAICS 5613) (a category that
includes temporary help placement agencies, benefits administration
companies and executive placement firms) have likely benefited from
employers hiring both temporary or contract workers as a hedge against
uncertainty, and from companies boosting permanent hires as the economy
has improved, according to Abbas. Sales growth for that category has
been about 13 percent, but margins are below average for private
companies.
Consulting firms (NAICS 5416) is a broad category
that can include consulting related to management, logistics,
marketing, regulatory changes, technology or any number of other aspects
of business, and sales for that industry have increased about 11
percent. “The landscape is changing in so many ways for businesses –
with health care, technology, environmental issues, etc. – that experts
who can help companies comply with new regulations or navigate the
changing environment may have a lot of opportunity,” Abbas said.
Companies performing accounting services (NAICS
5412), including audits, payroll and tax preparation, seem to have
consistent demand and once you have the appropriate education and/or
license, the up-front costs of starting your own business aren’t as
intensive as for some other industries, Abbas said. This industry also
perennially posts some of the strongest profit margins
among private companies, too. “It’s highly specialized, which is why
they can demand a higher profit margin,” he said. “And once you’re up
and running with an accounting business, there aren’t a ton of costs
besides salaries to maintain the business – it comes down to how much
work you and your staff can handle.”
Through its cooperative data model, Sageworks collects financial
statements for private companies from accounting firms, banks and credit
unions, and aggregates the data at
an approximate rate of 1,000 statements a day. Net profit margin has
been adjusted to exclude taxes and include owner compensation in excess
of their market-rate salaries. These adjustments are commonly made to
private company financials in order to provide a more accurate picture
of the companies’ operational performance.
Sageworks, a financial information company, collects and analyzes
data on the performance of privately held companies and provides accounting and audit solutions.
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